NBA legend Michael Jordan didn't hold back on young players looking to create their own logo or start their own brand.

The NBA is kicking off the 2025-26 season with a brand-new tradition, one that will literally shine on the court. For the first time in league history, award winners from the previous season will wear ...

Michael Jordan discussed issues plaguing current signature sneaker logos for NBA players during his segment on NBC.

Michael Jordan got to the top of the mountain and stayed there thanks to his relentless pursuit of greatness. Jordan’s ...