Competitive intelligence serves to improve a company's strategic planning by effectively monitoring and analyzing industry developments and competitor actions. Competitive intelligence involves ...

Burc Tanir is the CEO of Prisync, the pricing optimization software company helping e-commerce businesses apply smart data-driven pricing. Running a business can be challenging, especially when ...

You take on a new client: an ice cream brand that isn’t quite on the level of Ben & Jerry’s, but it’s on the rise and has serious potential to disrupt the industry. But, before you can start thinking ...

In every community, multiple businesses and business types vie for prominence within a limited geographic radius. As such, when it comes to online visibility and local SEO, competitor analysis isn’t ...

Almost everyone uses a mobile app at some point in the day. You may use one to call a taxi or order food, you may use one for directions to a new place, or you may just use one to vanquish aliens from ...