After a seven year hiatus, Cadbury Adams USA LLC has launched a new advertising campaign for Bubblicious. The campaign features NBA Rookie of the Year LeBron James, the first pro-athlete endorsement ...

Cadbury Adams USA, makers of Bubblicious bubble gum and part of Cadbury Schweppes plc, is teaming up with NBA All-Star LeBron James of the Cleveland Cavaliers to see who's got game when it comes to ...

Last month fellow Sporked staffer Tyler Bowers and I were standing at the Perfetti Van Melle booth at the Sweets & Snacks Expo, talking about the Bubblicious bubble gum display. Naturally, the ...

Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. Mondelez is selling its gum business in the U.S. for $1.35 ...

FALL RIVER, Mass. "” Testimony about gun residue is expected in murder trials, but testimony about gum residue far less common. Jurors in the murder trial of former New England Patriots tight end ...

A key piece of evidence in the Aaron Hernandez murder case might turn out to be a chewed-up piece of Bubblicious cotton candy bubble gum. TMZ reports that prosecutors outlining their case against the ...

A ballboy wears gloves before an NBA game in March of 2020 in Atlanta, Ga. (Todd Kirkland / Getty) Powered by RedCircle This week we talk to NBA writer Michael Lee about the NBA Finals. We also talk ...